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Life in Tel Aviv has a very unique odour, every neighbourhood has one of its own as well.
The south of the city smells like construction ashes and grass, the city centre smells like cannabis and dog feces, and the north smells like coffee beans and asphalt.
I have a certain fondness for each of these smells, but recently a new laundry house opened right under my apartment and something in that fondness’ balance changed immediately when that happened.
These days, I don’t run around the whole city from morning until late night hours, and I am rather inhaling one strong fragrance all day long - the one of glorious fresh laundry, washed by the mass.
That wonderful clean aroma accompanies me through most of my waking hours and has begun pouring itself into my dreams at night - my head gets drowned in that gentle, peaceful turquoise tone of the laundry softener, and colourful soap bubbles float in the back of my mind, where countless of cleaning bottles are laying around.
I awake into another new day in the scent of splendid clean clothes, while continuing to avoid straight eye contact with the bundle of my dirty washing in the corner of the bedroom, which just keeps growing helplessly as time goes by.
Netflix n' Chill
Nine Lunar Cycles
Art Direction: Roni Kadesh (the Fuya Studios)
Model: Tianyu Zhou
Make-Up: Tamara Cohen
Dress by: Shahar Avnet
Published: the KNOW magazine, December 2020